Labels and Packaging
One of the most important elements in sales is a well-designed packaging or label, as it sells the product "on the spot". In the flood of products on the shelves, the label must be visible and recognisable. It must confer an impression of reliability and quality and provide accurate information about the product itself. It should, absolutely, not mislead because once you disappoint a buyer, they will never reach for this product or brand again.
It is important to follow the corporate image of a brand and its impact on the market as to maintain a successful recognition. Good packaging or labels must follow the latest trends in graphic design, so it is necessary to renew the design in order to maintain recognition for a product that is already successfully positioned in the market.